There are many things to consider when growing a company. From recruiting to new clients to insurance, it’s easy to get overwhelmed. But that’s why it’s important not to let almost nothing fall on the crack.
Here are four key areas that any business owner is advised to pay special attention to when seeking to grow their business.
To make business growth factors easy to understand, they are divided into two groups – lead and manage. Let’s take a closer look at what really affects your business.
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4 Factors to Grow Your Business

1. Behavioral and personal characteristics
Characteristics of business leaders, such as behavior, personality, and attitudes, can certainly impact business growth.
Furthermore, their abilities (including education and training) generate higher expectations in certain industries, while their social capital affects access to resources.
Management experience, family history, functional skills and related business knowledge are also elements that influence the secrets of success.
2. Business structure and management
How the business is structured, its goals and the performance of management teams, especially their ability to make reasonable decisions about their operations, will greatly affect the successful development of the business.
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3. External factors
Although the above two considerations can be managed to some extent, external factors that we have little control over can also affect business growth.
These factors are the cultural, political and economic conditions of the country or region in which the company operates.
The trigger for corporate growth is a continuum of complex interrelationships that often change at the national, regional and local levels.
4. Location
Changes in the scale, scope and buoyancy of local market demand may affect growth opportunities. In terms of supply, differences in costs and availability of labor, premises and services are also influential.
However, businesses that have owner-managed are often adaptive, employing different strategies to deal with these local variables, minimizing their impact. Having a growth orientation alone does not guarantee growth.
Due to the lack of “push” factors such as alternative opportunities, it is expected that businesses that develop targets to capitalize on identified market opportunities will have a stronger growth orientation. In short, it is important to identify the factors that are most relevant to the business and then use them to expand and grow the business.
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4 Leadership business growth factors
Leadership factors focus on the people at the top. In the owner’s small business. Therefore, we often find that businesses are blocked by the potential of the owner rather than the business itself.
In the past, I have written posts about self-knowledge and humility that are crucial to business growth. That’s why these are important topics. The owner’s mentality and skill status greatly affects the business’s ability to develop.
As a result, many of my coaches and counseling involvement became one of the psychotherapy as we try to help the owner overcome his/her mental disorders.
Let’s review four leadership factors:
Owner Target – How owners decide to use their business as an asset to support their personal dreams.
Operational skills – The extent to which the owner affects the business.
Management capabilities – How owners understand how to guide management growth factors into achieving their business goals.
Strategic thinking – Owners’ understanding of external impacts and application management of growth factors’ response to opportunities and threats to maximize return on investment.
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