

Ayra Starr reached a major brand recognition agreement with the popular sports franchise in 2025.
Amid a major career milestone, talented singer and performer Ayra Starr reached an endorsement agreement with the prestigious sports franchise in 2025. This partnership represents a new era for Ayra Starr as she continues to expand her influence beyond the scope of the music industry.
Known for his fascinating sound and vibrant performances, Ayra Starr quickly became a prominent performance in the music industry, with songs like “Rush” and “Last Heart Break Song”. Her unique blend of Afrobeats, Trap and Highlife Music has earned her a loyal fan base and received good reviews.
As part of this partnership, Ayra Starr has shown their latest collection of footwear and clothing at a new marketing campaign at New Balance.
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