In the ever-evolving world of Afrobeats, few artists have been able to strike a delicate balance between storytelling and rhythm, but McKay does that.
The rising star’s voice is rooted in raw emotions and elevated by the genre-fusion melody, carving a lane for himself, not just an atmosphere curator, but also a storyteller with a heart.
From a career in software engineering to a natural gift for his music, McKay’s journey is one of the reinventions of passion, lasting and creativeness. His dedication has attracted attention. In April, he was selected as the “Rise of Afrobeats” artist of the “Afrobeats” this month, a spotlight gained by submitting his fascinating Afropop record “suddenly.”
He is known for his ability to incorporate complex emotions into smooth, dancing music, and he is now preparing to use the title “Resonance and melody‘ – A suitable name for an artist living by these two creative pillars. But his journey was not without challenges. From saving two years of independent funding his career to the continuous boundaries of voices that blend with Africans, Africans, Africans and Africans, McKay is the definition of the artist’s complete control over his narrative.
As he prepares to give up his new project, McKay is filled with honesty about his voice, struggles and dreams. In this exclusive interview, we delve into the thoughts of an artist who refuses to be packed. A man proud to draw his own lessons in the Afrobeats universe.
Afrobeats Rising: McKay’s Q&A
1. Your song “Suddenly” makes Afrobeats rise! How do you think differentiate your voice from thousands of submissions?
I think what sets my voice apart is the way I blend the original emotions with the infectious melody. My music is not just about the atmosphere. It’s about storytelling, making people feel a little while keeping their movements. When you realize you are rapidly degrading, you suddenly capture unexpected emotions. This is personal, but also universal.
2. Every artist has a moment and they realize, “That’s it. I did it for that. When did that happen for you?
Music has always been something that comes naturally to me. It’s easy. I’ve tried working as a software engineer, and even tried some businesses, but none of them are as easy as making music. I just know that’s what I mean.
3. If your voice is Fusion dish, what ingredients (genre, influence, resonance) are made of?
My two main ingredients are atmosphere and melody. This is actually the title of my upcoming EP that is about to drop in April. I love how Afrobeats fit into other types. As long as I keep these two elements, I can blend African, African cheese and African fusion dishes with the heart of Afrobeats.
Also read – Ajesings is the emergence of NotJustok’s first “Rising Afrobeats” artist
4. The upcoming artist journey is no easy task. What is your clearest struggle and how did you overcome it?
Marketing. This is an important part of music in this era and it is not enough to talk about. I had to work and save over two years just to market myself correctly and actually shoot music.
5. Afrobeats are growing rapidly. Where have you seen yourself fit for exercise in the next 5 years?
I think I’m very suitable. I keep growing and always trying. This desire to keep improving will help me stay connected in fast-changing types like Afrobeats.
6. What would it be if you just need to introduce yourself to the world with a song in the catalog? Why?
“melanin”. It’s a clumsy guy and shows everything I bring: songwriting, mixing, mastering and writing.
7. What are the misunderstandings about people wanting to be a direct underground artist?
We are lazy or waiting for the handout. Many of us are building everything on our own. We are not waiting for the label; we are creating our own path.
8. Imagine that you provide unlimited resources for your next project; no budget limits, no limits. What will the music video you dream of?
This will be a solid and profound individual. I’ve directed or co-directed most of the videos so I’ll definitely be hands-on. Must feel like me.
9. They say every artist has their “Holy Grail” collaboration. The artist who is alive or dead will be yours, what kind of song will you write together?
really Rema,,,,, Kizz Danieland Oaks. They fit my overall Resonance and melody Aesthetics, I think we will create it in the purest form.
10. NotJustok provides you with this platform, but what do you want the media platform to do more for the rising artists?
Honestly, media platforms don’t owe us anything. There are thousands of artists who can’t support everyone. Before the platform pays attention, artists must prove themselves and show that they are worthy of attention.
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